Built and led full-stack marketing teams across the cleantech sectors. Successfully repositioned brands during crises and launched international campaigns in 5+ markets. Helped reduce customer acquisition costs by 23.4% and secured pre-seed investments. Alfer drives Cubic’s growth through B2B campaigns, PR, and strategic partnerships with agribusiness and governments. Has an ability to merge storytelling with data-driven targeting, Cubic is now a getting leading voice in circular waste tech.

She leads bioconversion at Cubic, bringing over a decade of experience in regenerative agriculture, soil health. Headed soil programs at AgroCirc Solutions and conducted field research with GreenBridge Institute, publishing 6 scientific papers. Deployed BSF-based bioconversion systems in multiple cities, reducing landfill-bound waste by 47.3% and co-developing IoT-based compost monitoring tools. She coordinates entomologist and engineers to scale modular, climate-adaptive systems.

7+ years of experience across sustainability. Reduced waste processing costs by 31%, led modular composting innovations that earned an EU Horizon 2022 grant. Scaled operations 5x in 18 months, diverted over 1,200 tons of waste, and secured €1M in climate funding for future. With hands-on expertise in R&D, public-private partnerships,and impact measurement, he sets the strategic course,manages investor relations,and ensures every action delivers measurable results in real-world conditions